Plastic Logic takes to sea

We are really excited about our recent project where we helped Land Rover and Land Rover Ben Ainsley Racing (BAR) to gain competitive advantage through the development of some innovative flexible, plastic on-board data displays that will be used on the R1 as she prepares to race for the America’s Cup.

The major advantage of our technology for this deployment is its daylight readability, which will be particularly useful for the sub-tropical conditions that the R1 will face. Of course, the display’s low power consumption and robustness are assets too, as well as its flexibility which is literally a perfect fit for the aerodynamic surfaces of the forward beam.

To find out more about this project and the limitations of LCDs for such deployments, check out Land Rover BAR’s blog here: